Speaking & Events

I’m a digital marketing strategist by day, and performance artist on occasion, which makes for an entertaining AND educational public speaker. I will entertain, educate and INSPIRE you! View my upcoming events or learn more about hiring me to speak:

DIY SEO: An E-Commerce Intro for Artists, Makers & #BadassCreatives

Tuesday, November 15, 2016, 6-8pm // Lionheart Prints, 8723 Oak Street, New Orleans, Louisiana
Do you sell your handmade work online? Want to sell more? Search engine optimization, aka SEO, is the process of tweaking your online shop to help your potential customers find you more easily in search engines. This DIY SEO workshop is an introduction to getting your art or handmade goods more online traffic.

Craftcation Conference

April 27-30, 2017 // Ventura, California
I’m teaching a few different workshops at this conference for crafters and creative entrepreneurs. Join me for DIY SEO: An Intro for E-Commerce, The Power of Pinterest, How To Craft a Solid Newsletter and Build Your List and Be Your Own Niche.

Cecelia Mecca iRetreat Conference

“It was an absolute pleasure having you at iRetreat. It was honestly one of the BEST sessions we've personally attended; I learned so much about Instagram to take-away and implement immediately, and know other attendees did as well.”

Join the #BadassCreatives e-mail club and get weekly biz tips and inspiration, plus news about upcoming workshops, classes and other events in the greater New Orleans area and beyond!

Mallory Whitfield being interviewed on SiriusFM radio during New Orleans Entrepreneur Week  2016

Hi! My name is Mallory Whitfield.

​​I believe in supporting small businesses, independent designers & artists, and people & organizations who are working to make the world a better place. I believe that one person can make a difference and that everyone can be that person. I love helping small businesses grow and inspiring #BadassCreatives to dream and do bigger.

I started blogging in 2001 and I began running my own business and selling at craft shows in 2004. I even wrote a book about it. I've also run my own e-commerce store in the past, so I’ve been on both sides of the fence as a handmade, indie biz owner. By day, I work at one of the top digital marketing agencies in New Orleans, FSC Interactive. I am passionate about teaching and empowering other creative business owners.

I can provide in-depth training & strategy on blogging, SEO (search engine optimization), WordPress, affiliate marketing, social media marketing (Facebook, Instagram, Twitter or Pinterest), email marketing, personal branding in a digital world and more.

I am available for speaking engagements at your next conference or workshop. And if you need a dose of entertaining performance art at your event? I can do that too.​​ Contact me!

speaking events
Jordan B. Wade Studio Artist

“Whoah, DIY SEO Bootcamp was informative! My website is relatively new, but I'm always looking to tweak, improve, and generally make things better for all of you looking at my work. If the next two sessions with Mallory Whitfield are just as informative, get ready for some great changes (and I might need another notebook!)!”

Looking for an event near you? I’m based in New Orleans but I love to travel, teach and speak elsewhere. If you’re interested in having me join you at an upcoming event, contact me.

Workshop topics and presentations I can teach include:

  • Be Your Own Niche: Smart Marketing Strategies Unique To YOUR Business
  • DIY SEO: An Intro for E-Commerce
  • DIY SEO: Intro to Local SEO
  • DIY SEO: An Intro for Bloggers
  • Content Hacking, FTW! {Grow Your Online Traffic with Epic Content}
  • The Money Is In The List: An Intro to E-mail Marketing
  • The Power of Pinterest
  • Get Your ‘Gram On: Unraveling Instagram
  • How To Make Money At Craft Shows
  • You Don’t Have To Quit Your Day Job: The Magic of Intrapreneurship
Mallory Whitfield speaking at Wordcamp New Orleans in 2016

Previous Speaking & Teaching Experience

  • WordCamp NOLA // August 2016 // New Orleans // speaker: Content Hacking, FTW! [Grow Your Online Traffic with Epic Content] and panelist: WordPress for Revenue
  • C2 Initiative IMPACT Funding Symposium // July 2016 // New Orleans // panelist: Engaging Donors: Marketing for Non-Profits panel and Q&A session
  • iRetreat Conference // July 2016 // New Orleans // speaker: Content Hacking, FTW! [Grow Your Online Traffic with Epic Content]
  • DIY SEO Bootcamp // July 2016 // New Orleans // instructor and organizer: a 3 week introductory course on the basics of search engine optimization
  • Louisiana Small Business Development Center // June 2016 // Laplace, LA // instructor: Strategies and Best Practices for Social Media and Digital Marketing, an 8-hour workshop held over 2 days
  • Boost Your Business with Facebook // April 2016 // New Orleans // panelist: small business panel and Q&A session, hosted by Facebook at the Mercedes-Benz Superdome, on behalf of FSC Interactive & Tales of the Cocktail
  • New Orleans Entrepreneur Week // March 2016 // New Orleans // speaker: Content Hacking, FTW! [Grow Your Online Traffic with Epic Content] and guest: Women@Work, Wharton Business Radio on Sirius XM
  • Teen Tech Day // March 2016 // New Orleans // instructor: Social Media Marketing 101
  • Thrive Blog Conference // February 2016 // Houston, TX // speaker: Google Analytics for Bloggers
  • Rising Tide Conference // August 2015 // New Orleans // speaker: Growing Your Brand on Instagram: For Businesses and Bloggers
  • iRetreat Conference // June 2015 // New Orleans // speaker: Growing Your Brand on Instagram: For Businesses and Bloggers
  • Louisiana Small Business Development Center // June 2015 // New Orleans // instructor: Marketing Boot Camp, a 4-hour class on SEO Basics and Online PR